This isn’t earth shattering news, but just in case you have been living under a rock, Chuck is in trouble. The ratings have steadily declined. Some have argued that it was Daylight Savings Time (DST); others make lesser arguments. I’m not here to rehash, defend, or ridicule any of them. Most dedicated readers of this blog know that I feel the PLIs, angst, and keeping Sarah and Chuck apart (regardless of romantic status) have driven the casual viewer and some hard core viewers away. Enough about that.
I have had mixed feelings on this topic the last few weeks, and it appears all of you have as well, judging by the passionate responses from all points of view on this blog, and others. I have battled pessimism, optimism and every emotion in between, agonizing on whether or not I want to be even more emotionally invested in a TV show than I already am. You see, I am one of “those” fans. I have bought sub sandwiches, multiple sets of Season 1 and Season 2 DVDs as gifts, participated in emails to TPTB at NBC, and contributed money to the American Heart Association “We Heart Chuck” campaign. There are other things as well, but I don’t wish to bore you, nor to elevate myself to some false status of super fan. I don’t regret those efforts because I think the Nielsen system is garbage and doesn’t truly reflect the viewing public. In addition, we, the fans, earned a stay of execution for Chuck. Now, like many of you, I find myself at a crossroad. I weigh my overall dissatisfaction with Season 3 (plot holes, out of character portrayals, pointless angst for angst’s sake, etc, etc) with the fact that I still love Chuck! There, I said it. You now have it in writing and can use it against me at will. More after the break.
Chuck still makes me care about what happens. I still manage a laugh. I’m still invested in the fun that I experienced in S1 and S2, and Lord knows I love this blog. I know what excellence looks like and I know the show can be that again. What is a fan to do?
I’ve searched the internet for other people’s ideas on how to save the show, hoping that someone else would have The Answer ™. Sadly, all I’ve found on my journey are those who bash other fans for not seeing the same things they see. I don’t need that and the show doesn’t need that-a divided fan base does nothing to help the show.
How do we try to secure a Season 4? I know there are those of you out there who aren’t interested and have written the show off. That is your right and I respect your choice. I have read and sympathize with your views, but I must admit my addiction and say that while Chuck hasn’t been as good as it could have been this season (imho), it is still far better than most of the drivel out there.
So to quote myself in an earlier post, where do we go from here (Wait It Out-Imogen Heap)? Alan Sepinwall, the TV critic, has been quoted as saying that a fan campaign ala Subway won’t work again. The website, TVbythenumbers has several articles on the odds of Chuck being renewed and some argue that NBC is so desperate that they will have to renew. I don’t have much faith in that. We are running out of time. With only 2 more episodes in the original order and a back 6, NBC will likely make their decision in May. I know there is a break in the sequence of airing the episodes, so time is of the essence.
I vote for rally, so what is the answer? I’m seriously asking, so I hope you can take the time to seriously answer. All my best, and to quote Father Rick, keep on Chuckin’!